Online advertising, compared to any other form of traditional advertising (billboards, yard signs, TV, radio, etc) is unquestionably cost effective - often to a few orders of magnitude.

Facebook currently has the best ROI by a longshot, though Google is still good.  Not sure where it sits the spectrum, but probably 2nd or 3rd (again with FB being a strong 1st).

On Mon, Sep 28, 2015 at 12:24 PM, Scott L. <scott73@earthlink.net> wrote:

 

I was searching on Google for some search terms that included the word “libertarian”.

 

Here is the ad I saw at the bottom of the search results:

 

 

 

Are You a Libertarian?‎

Adwww.theadvocates.org/quiz‎

 

Take the World's Smallest Political Quiz and find out in minutes.

The Advocates for Self-Government has 107 followers on Google+

 

 

 

 

I have no clue if it is cost-effective for the Libertarian Party to be advertising on Google search results, but I figured it was interesting that The Advocates are doing so.


  Scott Lieberman

 


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Kevin Ludlow
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